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@media(max-width:1150px){.container{width:calc(100% - 64px)}.primary-nav{gap:17px}.brand{width:185px}.header-inner{gap:20px}.primary-nav .nav-cta{padding:13px;margin-left:0}.home-hero{gap:35px}.hero-copy h1{font-size:clamp(64px,7.8vw,90px)}.hero-copy h1>span{font-size:.58em}.hero-actions{gap:18px}.descriptor{font-size:18px}.offer-grid{grid-template-columns:1fr 1fr;gap:20px}.offer-card{display:grid;grid-template-columns:1fr .65fr;gap:0 24px;padding:26px}.offer-card-top{grid-column:1/-1}.offer-card .offer-art{grid-column:2;grid-row:2/4;height:140px;margin:18px 0 0}.offer-card h3{grid-column:1;margin-top:20px}.offer-card p{grid-column:1}.offer-output{grid-column:1/-1}.reality-feature,.about-feature,.enterprise-feature{gap:45px}.possibility-grid{gap:40px}.method-path a{padding:23px 16px}.method-path h3{font-size:21px}.move-arrow{right:16px}.stage-body{gap:50px}.method-stage summary{grid-template-columns:35px .85fr 1fr 24px;gap:20px}.method-stage summary .stage-name{font-size:36px}.stage-body{padding-left:55px}.contact-layout{gap:55px}.decision-grid,.domain-grid{grid-template-columns:1fr 1fr;gap:35px}.ambition-grid{gap:24px}.evidence-section{gap:50px}.scenario-panel{gap:40px;padding:30px}.case-copy{gap:50px}.viability-visual{padding:28px}.value-node h3{font-size:33px}.service-content h2{font-size:31px}.closing h2{font-size:54px}}
@media(max-width:1040px){.header-inner{min-height:82px;flex-wrap:wrap;gap:0}.menu-toggle{display:block}.primary-nav{flex:1 0 100%;flex-wrap:wrap;padding-bottom:24px;gap:16px 24px}.js .primary-nav{display:none}.js .primary-nav[data-open='true']{display:flex}.primary-nav .nav-cta{margin:0}.footer-top{gap:28px}.footer-top .brand{width:170px}.method-path h3{font-size:19px}.method-path p{font-size:11px}.method-caption{gap:28px}.closing-inner{gap:30px}.closing h2{font-size:47px}.contact-layout{grid-template-columns:.7fr 1.3fr;gap:35px}.contact-aside h2{font-size:34px}.brief-builder{padding:27px}.ambition-grid{grid-template-columns:1fr 1fr}.discipline-list{gap:30px 25px}.discipline-list h3{font-size:21px}.scenario-panel{grid-template-columns:1fr;gap:20px}.scenario-panel h3 br{display:none}.scenario-panel>div>p{max-width:600px}.case-heading{gap:30px}.service-visual{min-height:180px}.service-visual .offer-art{height:140px;width:180px}}
@media(max-width:900px){.home-hero{grid-template-columns:1fr 1fr;gap:28px;padding-top:38px}.hero-copy h1{font-size:clamp(51px,7.4vw,68px)}.descriptor{font-size:17px}.hero-lead{font-size:14px}.hero-actions{gap:15px}.hero-actions .button{font-size:12px;padding:14px 17px;min-height:49px}.hero-actions .text-link{font-size:12px}.editorial-image figcaption{display:block}.editorial-image figcaption>span{display:block;margin-top:4px}.reality-feature,.about-feature{grid-template-columns:1fr;gap:32px}.reality-feature>.editorial-image{order:1}.reality-feature>div{order:0}.reality-feature img{aspect-ratio:3/2}.about-feature .about-image img{aspect-ratio:16/10;object-position:center 70%}.reality-feature>div>p:not(.eyebrow){max-width:720px}.two-col{gap:35px}.possibility-grid{grid-template-columns:1.2fr .8fr;gap:30px}.context-list h3{font-size:24px}.context-list>a{padding:20px 0}.story-copy h3{font-size:32px}.story-copy>p{font-size:14px}.method-caption{display:block}.method-caption .text-link{margin-top:20px}.principle-list .principle-name{font-size:21px}.service-grid{gap:20px}.service-content{padding:25px}.service-content h2{font-size:29px}.method-stage summary{grid-template-columns:30px 1fr 25px;gap:16px;padding-block:25px}.method-stage summary>.stage-question{grid-column:2;grid-row:2;font-size:13px}.method-stage .details-icon{grid-column:3;grid-row:1}.stage-body{padding:0 35px 27px 46px;gap:30px;font-size:14px}.contact-layout{grid-template-columns:1fr;gap:35px}.contact-aside{display:grid;grid-template-columns:1fr 1fr;gap:0 35px}.contact-aside h2{font-size:35px}.contact-steps{grid-column:2;grid-row:1/4;margin:0}.contact-aside>.text-link{justify-self:start;align-self:start}.contact-mark{display:none}.three-col{gap:28px}.three-col h3{font-size:27px}.enterprise-feature{gap:35px}.enterprise-feature h2{font-size:39px}.value-node h3{font-size:29px}.viability-visual{padding:25px}.case-copy{gap:35px}.case-heading>.pill{white-space:nowrap}.closing h2{font-size:42px}}
@media(max-width:700px){:root{--space:60px}html{scroll-padding-top:95px}body{font-size:15px}.container{width:calc(100% - 40px)}.header-inner{min-height:77px}.brand{width:178px}.primary-nav{gap:6px 20px}.primary-nav>a{font-size:13px}.primary-nav .nav-cta{width:100%;display:flex;justify-content:space-between;margin-top:10px;padding:14px 17px}.home-hero{grid-template-columns:1fr;gap:30px;padding-block:34px 42px}.hero-copy h1{font-size:clamp(60px,13vw,86px);margin-bottom:24px}.hero-copy h1>span{font-size:.62em;margin-top:14px}.hero-copy .eyebrow{font-size:10px;margin-bottom:22px}.descriptor{font-size:18px;max-width:420px}.hero-lead{font-size:15px;max-width:440px}.hero-actions{margin-top:22px;gap:20px}.hero-image img{aspect-ratio:4/3;object-position:center 75%}.editorial-image figcaption{font-size:10px}.editorial-image figcaption 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12px}.scenario-output{padding-left:17px}.scenario-output h4{font-size:24px}.scenario-output p{font-size:13px}.domain-grid{gap:15px}.domain-grid article{padding:22px 18px;scroll-margin-top:95px}.domain-grid .offer-art{height:110px;max-width:170px}.domain-grid h3{font-size:24px}.domain-grid p{font-size:12px}.contact-aside{display:block;max-width:520px}.contact-aside h2{font-size:34px;margin-bottom:24px}.contact-steps{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;margin:25px 0}.contact-steps li{display:block;padding:18px 0;border-top:1px solid var(--line)}.contact-steps li>span{display:block;padding-top:0;margin-bottom:15px}.contact-steps h3{font-size:21px}.contact-steps p{font-size:12px}.contact-aside>p{max-width:440px;font-size:13px}.brief-builder{padding:24px 20px}.prototype-note{font-size:12px;margin-bottom:28px}form h2{font-size:30px}.form-intro{font-size:12px}.field-row{grid-template-columns:1fr;gap:0}label,legend{font-size:13px}.field{margin-bottom:24px}.offer-choices label{font-size:12px}.form-details summary{font-size:13px}.brief-result h2{font-size:31px}.result-actions{gap:10px}.result-actions .button{font-size:12px;padding:13px 16px}.community-builder summary{font-size:14px}.community-section p{font-size:14px}}
@media(max-width:380px){.offer-grid{grid-template-columns:1fr}.offer-card{display:grid;grid-template-columns:1fr .65fr;gap:0 20px;padding:23px}.offer-card-top{grid-column:1/-1}.offer-card .offer-art{grid-column:2;grid-row:2/4;height:125px;margin-top:18px}.offer-card h3{grid-column:1;margin-top:18px;font-size:24px}.offer-card p{grid-column:1}.offer-output{grid-column:1/-1}.contact-steps{grid-template-columns:1fr;gap:0}.contact-steps li{display:grid;grid-template-columns:22px 1fr;gap:15px}.contact-steps li>span{padding-top:3px}.domain-grid,.discipline-list,.decision-grid{grid-template-columns:1fr}.hero-copy h1{font-size:60px}.hero-copy h1>span{font-size:.55em}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,*::before,*::after{transition:none!important;animation:none!important}}

.principle-name,.stage-name{font-family:Rubik,Arial,sans-serif;font-weight:700;line-height:1.12;letter-spacing:-.035em}.scenario-tabs button{min-height:44px}.footer-bottom a{min-height:26px}
@media(max-width:580px){.offer-grid{grid-template-columns:1fr}.offer-card{display:grid;grid-template-columns:minmax(0,1fr) 96px;gap:0 20px;padding:22px}.offer-card-top{grid-column:1/-1}.offer-card h3{grid-column:1/-1;grid-row:2;font-size:26px;margin:20px 0 16px;max-width:none}.offer-card p{grid-column:1;grid-row:3;font-size:13px;margin-bottom:20px}.offer-card .offer-art{grid-column:2;grid-row:3;height:100px;margin:0}.offer-output{grid-column:1/-1}.service-content h2{font-size:28px}}
@media(max-width:380px){.hero-copy h1{font-size:clamp(53px,15vw,60px)}}
@media(min-width:701px) and (max-width:900px){.method-path a{padding:22px 12px}.method-path h3{font-size:18px}.move-arrow{right:12px}}
/* Progressive enquiry controls. */
[hidden]{display:none!important}
.enquiry-trap{position:absolute;left:-10000px;width:1px;height:1px;overflow:hidden}
button:disabled{cursor:default;opacity:.6}
#send-contribution{margin-top:1rem}

/* Explain the offer through questions, visible outputs and an illustrative brief. */
.hero-copy h1{font-size:clamp(58px,7.2vw,94px)}
.home-hero .hero-image img{aspect-ratio:1/1;object-position:center 65%}
.hero-lead{color:var(--ink);max-width:510px}
.hero-audience{font-size:12px;line-height:1.6;color:var(--muted);max-width:465px;border-top:1px solid var(--line);padding-top:14px;margin:18px 0 0}
.offer-card .offer-art{height:112px;margin:18px 0 22px}
.offer-output{font-size:12px;opacity:1}
.offer-output strong{display:block;font-size:11px;margin-bottom:6px}
.service-content .service-discipline{font-size:12px;color:var(--muted);line-height:1.5;margin:-7px 0 24px}
.service-outputs{margin-top:26px}
.service-outputs h3{font-size:16px;letter-spacing:0;margin-bottom:10px}
.service-outputs li{font-size:14px}
.decision-grid .decision-output{font-size:12px;line-height:1.6;border-top:1px solid var(--line);padding-top:15px;margin-top:20px}
.decision-output strong{display:block;margin-bottom:6px}
.example-setting{display:grid;grid-template-columns:.9fr 1.1fr;gap:60px;align-items:center;margin-bottom:36px}
.example-brief .pill{margin-bottom:25px}
.example-brief h3{font-size:clamp(27px,2.7vw,39px);line-height:1.18;max-width:560px;margin-bottom:22px}
.example-brief p{font-size:14px;max-width:440px;margin:0;color:#d4dbcd}
.example-setting img{aspect-ratio:16/9;object-position:center}
.service-sketch{margin-top:26px;padding:22px 18px;background:var(--paper);color:var(--ink);border:1px solid var(--line)}
.collection-flow{display:grid;grid-template-columns:minmax(0,1fr) 22px minmax(0,1.35fr) 22px minmax(0,1fr);gap:5px;align-items:center}
.flow-node{display:flex;align-items:center;justify-content:center;text-align:center;font-size:12px;line-height:1.5;font-weight:700;min-height:64px;padding:10px 4px;border:1px solid var(--ink)}
.collection-node{background:var(--lime)}
.flow-arrow{text-align:center;font-size:22px}
.service-sketch .sketch-feedback{margin:15px 0 0;padding-top:12px;border-top:1px dashed var(--muted);font-size:11px;color:var(--muted);text-align:center;max-width:none}
.sketch-feedback>span{font-size:18px;vertical-align:middle;margin-right:8px}
.service-sketch figcaption{font-size:11px;line-height:1.6;margin-top:15px;color:var(--muted)}
.case-copy .service-sketch{margin:0 0 24px}
.journey-grid{list-style:none;display:grid;grid-template-columns:repeat(5,minmax(0,1fr));gap:14px}
.journey-grid li{min-width:0}
.artifact-card{display:flex;flex-direction:column;height:100%;background:var(--paper);color:var(--ink);border:1px solid var(--paper);border-top:4px solid var(--lime);padding:22px 18px 24px;position:relative;transition:transform .2s}
.artifact-card:hover{transform:translateY(-3px)}
.artifact-stage{display:flex;justify-content:space-between;gap:8px;align-items:center;font-size:10px;font-weight:700;line-height:1.5;margin-bottom:30px}
.artifact-stage>span:last-child{font-size:19px}
.artifact-card h3{font-size:24px;line-height:1.15;margin-bottom:17px;letter-spacing:-.03em}
.artifact-card p{font-size:12px;line-height:1.6;margin:0}
.journey-grid li:nth-child(2) .artifact-card{border-top-color:var(--clay)}
.journey-grid li:nth-child(3) .artifact-card{border-top-color:var(--cobalt)}
.journey-grid li:nth-child(4) .artifact-card{border-top-color:var(--ink)}
.journey-grid li:nth-child(5) .artifact-card{border-top-color:var(--muted)}
.journey-loop{border-left:3px solid var(--lime);padding:9px 0 9px 16px;font-size:13px;line-height:1.5;margin:24px 0 16px}
.journey-loop>span{font-size:21px;vertical-align:middle;margin-right:8px}
.journey-decision{font-size:13px;max-width:800px;margin:0}
.context-links{display:flex;align-items:center;flex-wrap:wrap;gap:14px 26px;border-top:1px solid #58665e;margin-top:36px;padding-top:24px;font-size:13px}
.context-links>span{font-size:11px;text-transform:uppercase;letter-spacing:.08em;color:#d4dbcd;margin-right:10px}
.context-links a{display:inline-flex;gap:12px;align-items:center;min-height:36px;border-bottom:1px solid #58665e}
.context-links a:hover{color:var(--lime)}
.why-intro{font-size:19px;max-width:760px;line-height:1.6;margin:0 0 40px}
.why-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:40px}
.why-grid article{border-top:1px solid var(--ink);padding-top:22px;min-width:0}
.why-grid h3{font-size:28px;line-height:1.15;margin:24px 0 18px;max-width:360px}
.why-grid p{font-size:15px;max-width:380px;margin:0}
.why-section>.text-link{margin-top:35px}
.example-journey{margin-top:38px;background:#e9e7da;padding:30px;border:1px solid var(--line)}
.journey-heading{font-size:25px;margin-bottom:28px}
.example-journey .artifact-card{border-color:var(--line);border-top-color:var(--cobalt)}
.example-journey .journey-loop{border-left-color:var(--cobalt)}
@media(max-width:1150px){.example-setting{gap:35px}.artifact-card{padding:20px 15px}.artifact-card h3{font-size:22px}.why-grid{gap:26px}}
@media(max-width:1000px){.journey-grid{grid-template-columns:1fr;gap:12px}.artifact-card{display:grid;grid-template-columns:115px minmax(0,1fr);gap:10px 25px;padding:22px;border-top-width:1px;border-left:4px solid var(--lime)}.artifact-card .artifact-stage{grid-column:1;grid-row:1/3;display:block;margin:0;align-self:start}.artifact-stage>span:last-child{display:block;margin-top:12px}.artifact-card h3{grid-column:2;font-size:25px;margin:0}.artifact-card p{grid-column:2;font-size:13px;max-width:600px}.journey-grid li:nth-child(2) .artifact-card{border-left-color:var(--clay)}.journey-grid li:nth-child(3) .artifact-card{border-left-color:var(--cobalt)}.journey-grid li:nth-child(4) .artifact-card{border-left-color:var(--ink)}.journey-grid li:nth-child(5) .artifact-card{border-left-color:var(--muted)}.example-journey .artifact-card{border-left-color:var(--cobalt);border-top-color:var(--line)}}
@media(max-width:900px){.hero-copy h1{font-size:clamp(51px,7.4vw,68px)}.hero-audience{font-size:11px}.why-grid h3{font-size:25px}.why-grid p{font-size:14px}.example-setting{gap:28px}}
@media(max-width:700px){.hero-copy h1{font-size:clamp(60px,13vw,86px)}.home-hero .hero-image img{aspect-ratio:4/3;object-position:center 75%}.hero-audience{font-size:12px}.hero-actions .button{font-size:13px}.offer-card .offer-art{height:100px}.offer-output{font-size:12px}.offer-output strong{font-size:11px}.example-setting{grid-template-columns:1fr;gap:28px;margin-bottom:28px}.example-brief h3{font-size:31px;margin-bottom:18px}.example-brief .pill{margin-bottom:20px}.artifact-card{grid-template-columns:90px minmax(0,1fr);gap:10px 18px;padding:20px 18px}.artifact-card h3{font-size:23px}.artifact-card p{font-size:12px}.journey-loop,.journey-decision{font-size:12px}.context-links{gap:14px 22px;font-size:13px;margin-top:28px}.context-links>span{flex-basis:100%}.why-grid{grid-template-columns:1fr;gap:28px}.why-grid h3{font-size:28px;margin-top:18px}.why-grid p{max-width:520px;font-size:14px}.why-intro{font-size:17px;margin-bottom:28px}.example-journey{padding:22px 18px}.example-journey .artifact-card{padding:18px 14px;grid-template-columns:72px minmax(0,1fr);gap:10px 14px}.example-journey .artifact-card h3{font-size:21px}.service-outputs li{font-size:13px}}
@media(max-width:380px){.hero-copy h1{font-size:clamp(53px,15vw,60px)}.artifact-card{grid-template-columns:72px minmax(0,1fr);gap:10px 12px;padding:18px 14px}.artifact-card h3{font-size:21px}.example-journey{padding:20px 12px}.example-journey .artifact-card{grid-template-columns:55px minmax(0,1fr);gap:10px 10px;padding:17px 12px}.example-journey .artifact-card h3{font-size:19px}}
@media(min-width:701px) and (max-width:900px){.example-setting{grid-template-columns:1fr}.example-setting .example-brief{max-width:700px}.example-setting .service-sketch{max-width:600px}}
@media(max-width:580px){.service-sketch{padding:18px 12px}.collection-flow{grid-template-columns:minmax(0,1fr) 16px minmax(0,1.3fr) 16px minmax(0,1fr);gap:4px}.flow-node{font-size:11px}.flow-arrow{font-size:18px}.service-content .service-discipline{font-size:12px}}
@media(max-width:380px){.service-sketch{padding-inline:6px}.collection-flow{grid-template-columns:minmax(0,1fr) 10px minmax(0,1.3fr) 10px minmax(0,1fr);gap:2px}.flow-node{padding-inline:2px}.flow-arrow{font-size:16px}}